Vision

To promote and represent the interests of the short-term insurance industry, while leading and enhancing the efforts of the industry to become recognised and trusted as an important contributor to the South African economy and society.

Mission

• To encourage fair and ethical treatment of short-term insurance customers
• To favourably represent the short-term insurance industry in such a way that all stakeholders have trust and confidence in the industry
• To create an environment in which industry members can share information, debate important and relevant issues, and create a common vision for the short-term insurance industry
• To create opportunities for the industry and to embark on initiatives that will enhance its image and reputation amongst all stakeholders
• To promote understanding of short-term insurance to all stakeholders
• To promote awareness of the industry and its contributions to society and the South African economy